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SEO Pricing Pitfalls of Not Knowing Search Engine Optimization Tips

by John Rhodes @ Seofix

Cluttered SEO pricing The market for Search Engine Optimization is cluttered. If you’ve ever been in the claws of an SEO company, then I’m sure you know – just like me – that it’s difficult to figure out where your money is going and what value you get from the costly SEO services. My own conclusion: Learn SEO Basics before ... Read More

The post SEO Pricing Pitfalls of Not Knowing Search Engine Optimization Tips appeared first on Seofix.

Join us at the LEO Readers Choice Awards!

by Sean H. @ Design Web Louisville

Come support us at the LEO Readers Choice awards! Awards to be held at Tim Faulkner Gallery on October 5th from 6-9pm. Drinks, tastings and live entertainment as well as all the awesome art at Tim Faulkner. Join us. Cheer us on as well as all the other awesome attendees. Tickets are just $15 dollars […]

The post Join us at the LEO Readers Choice Awards! appeared first on Design Web Louisville.

Get In On The Baby Boom

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

The Secrets of Marketing to Seniors As the Baby Boomer generation grows older, the senior age group has become the largest in the US in terms of size and percent of the population. With that share of the market comes great buying power. In fact, today 77% of the country’s wealth is controlled by senior citizens. They’re living longer and becoming more active. That’s why, now more than ever, understanding how and why they buy is critical to any company hoping to maximize their marketing efforts. Build Trust—and a Relationship Seniors like to know what they’re spending their money on. They devote more time researching and planning their purchases than other age groups. That means earning their trust is critical. How do you that? Great customer service is one way. Seminars, workshops and other sponsored events are another. Give them the opportunity to spend time with your brand and get comfortable with it. If they like what they see, they’re more likely to become loyal customers. Referrals Can Make the Difference When compared to other demographics, seniors are more likely to respond to word of mouth and referrals. They put a high value on personal recommendations from people they know. […]

The post Get In On The Baby Boom appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

DT800 Series IP Desktop Telephones

by Isetservices @ Louisville I.T. And Telecom Specialists

The post DT800 Series IP Desktop Telephones appeared first on Louisville I.T. And Telecom Specialists.

SEO in a Nutshell

by Drunken Money @ Drunken Money

Elina Pereira and Riley Hook from Guardian Owl Digital Boutique give us a crash course in SEO: Have you wanted to improve your website’s SEO? In this episode, we team up with SEO pros to learn about SEO in a Nutshell! SEO in a Nutshell: […]

The post SEO in a Nutshell appeared first on Drunken Money.

Cisco Datacenter Design Considerations

by Isetservices @ Louisville I.T. And Telecom Specialists

The post Cisco Datacenter Design Considerations appeared first on Louisville I.T. And Telecom Specialists.

Websites and Google Keyword Search Terms

by @ Louisville Web Design News | Logic Media

Late in 2011, Google made a change where all U.S. users logged in to a Google account were automatically redirected to the secure (https) version of Google search. In order to prevent hackers from snooping on your web sessions with Google and possibly capturing user search results and website browsing history with Google.

While this was definitely a positive move for individual security, it had some interesting side effects. Most notable from the SEO point of view, the change prevented the actual search term used from passing through to the target website as the referrer.

In the past, most Google searches would pass on the search term that users typed in to find your website. Information that is extremely valuable to website owners and marketers. Knowing the actual search terms that visitors used to searched for to find your website would help companies and marketers alike to further gain insight into understanding website audience and make necessary changed to better serve and target the audience. Under the guise of “security", however, Google started to phase out the feature. Note, paid Google search still continues to pass keyword data, in what many consider to be a hypocritical move by Google.

Since 2011, Google has been opting-in more and more swaths of the public into their “secure by default" program. Searches via the Chrome omnibox, all Google account users worldwide, and even searches in Firefox started going secure. Little by little, website owners were losing their precious term information.

The final death blow came in September of 2013, when Google forced everyone onto secure search wherever possible and as the result, these days, it's rather rare for a non-paid Google referrer to contain a search term.

But there is a silver lining to this. While it's certainly not as accurate or precise as it used to be, Google Webmaster Tools now provides search terms for Google clicks to your site. This can be a gold mine of information, and should be checked periodically to make sure website's are on the right track with their marketing efforts, SEO, and content strategy.

Other search engines, such as Yahoo and Bing have yet to start hiding search terms data, and we certainly hope it continue that way. Also, remember that paid search still provides keyword terms data to the users, and the consensus is that despite the hypocrisy, it would infuriate markets so much that Google probably won't start holding terms back on that front any time soon.

If you're interested in learning more about Google keyword search terms data and all the optimal way to utilize the information in order to analyze your website traffic and search engine optimization for your relevant keyword terms, contact our Louisville web design team at (502)252-1446 or via email at info@logicmediaweb.com.

Three Considerations Why You shouldn’t Count On Lake mary seo Any more.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

Connecting And Courting Consumers With Social Media One of several newest advertising methods now available is social networking. It may look somewhat overwhelming at first, but receiving the right help is likely to make this even easier. Make time to look at this carefully. Get in touch with several people as you possibly can while […]

Best Louisville KY Search Engine Marketing And SEO Services Company

Best Louisville KY Search Engine Marketing And SEO Services Company


Seattle Web Works

Seattle Web Works is a Search Engine Optimization and Marketing company serving businesses in Louisville Kentucky. Our internet and inbound advertising services are ideal for reaching your clients in Google.

Search Marketing | Louisville | Indianapolis | The Marketing Squad

Search Marketing | Louisville | Indianapolis | The Marketing Squad


The Marketing Squad

Search marketing increases the visibility of your brand when people search for your information, products, or services.

Louisville SEO Expert | Best Louisville SEO Company Kentucky

Louisville SEO Expert | Best Louisville SEO Company Kentucky


Hudda Infotech SEO Expert | Web Design Services Company

Louisville Search Engine Optimization Services - Digital Marketing Agency | PPC | Website Design Experts Kentucky - (866) 278-6599. Get Free SEO Audit.

A Beginner’s Guide to Facebook Advertising

by Chris Nation @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Facebook is the largest social network in the world, with 1.1 billion users and 25 million active small business pages. Those kinds of numbers mean the potential to reach and engage your customer has never been greater. To help take advantage of this enormous user base, Facebook developed an advertising platform—called simply Facebook Ads—to help businesses, brands and organizations generate more awareness and better reach their target audiences.   1.  Identify Your Audience Much like Google AdWords or Bing Ads, Facebook allows users to finely target their audience by key demographics (age, gender, interests, location) and optimize campaigns for likes, clicks or interactions. For instance, you can target all individuals 18+ that live in the United States who like arts and music. Or you could identify more specific segments, such as women living in the south end of Chicago, age 30 – 50 who like the show Grey’s Anatomy. How? When a user creates a profile on Facebook they are asked to share demographic information. Additionally, the pages they like and the interests they discuss on the site further factor into the Facebook search algorithm. Using this information Facebook can display ads only to the most relevant audiences—and the more […]

The post A Beginner’s Guide to Facebook Advertising appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Web Design: The Bottom Line-Cost vs Investment

by @ Louisville Web Design News | Logic Media

As I have mentioned in some of our previous blog posts, having a website that can’t be found by your potential clients during their time of need does not help your business. After discussing web design with many business owners, the “bottom line” starts to play a final role in their decision process. But when making that decision, a very important factor to consider is “you get what you pay for.” An unprofessional, poorly designed website without any search engine optimization could, in the end, actually cost a business more money than not having a website at all.

When business owners consider developing a new website or redesigning their existing one, Search Engine Optimization (SEO) factors should play a crucial role in their decision making process, as SEO is directly linked with return on investment. One sure way to miss out on proper lead generation from the search engines is to disregard some of the major SEO requirements such as:

  • Proper registration of the website with major search engines
  • Writing site content with search engine optimization features in mind
  • Clear on-site navigation
  • Proper development of on-page structure

When choosing a web design company, make sure to choose a firm that not only designs professional, top of the line websites, but also optimizes your design with all the major search engines to maximize your return on investment. At Logic Media, we strongly believe that no marketing effort, including web design, should be considering a “cost”, but instead be a long-term investment that continuously generates leads and expands your company’s market share year after year.

What are the most effective SEO tactics right now?

by Martin Pascual @ Seattle Web Works

SEO or Search engine Optimization is the latest buzz word in the world of online marketing. Everyone wants it; everyone wants to spend tons of money to apply it. But what is Search Engine Optimization? Search Engine Optimization is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the ... Read More

To read more news like What are the most effective SEO tactics right now? visit SeattleWebWorks.com

7 Causes Why You can’t Discover Modesto seo experts Nicely.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

Intriguing And Innovating Tips For Mobile Marketing Campaigns Mobile marketing can be defined as the distribution of any sort of advertising message to your customer through a wireless network. There are lots of methods of someone to get additional business through mobile marketing. Because of so many different alternatives and possibilities, it can be hard […]

Hotel Phone System Louisville

by Isetservices @ Louisville I.T. And Telecom Specialists

Best Telephone Systems for Hotels – Review, Prices & Installation A hotel’s communication process is very crucial to its success. It needs a unique system to be able to accommodate all internal and external calls. The bigger the hotel, the more sophisticated setup it needs. Some small establishments can get by with a basic telephone […]

The post Hotel Phone System Louisville appeared first on Louisville I.T. And Telecom Specialists.

Importance of Sitemaps

by louisvillemarketing @ Louisville Marketing

For Louisville website design companies, there are many SEO tips and tricks that help in optimizing a website but one of those, the importance of which is sometimes underestimated is sitemaps. Sitemaps, as the name implies, are just a map … Continue reading

IPIC 2017 Presentation

by Dan Skaggs @ One Thing Marketing Louisville, KY

Last week, our own Brittany Murphy presented at the 2017 International Print & Imaging Conference (IPIC). During the Las Vegas presentation, Brittany highlighted the importance of local SEO in growing your business. With a helpful step-by-step breakdown of the most important factors in ranking locally, the audience learned tons of useful information on how they could implement these actionable tactics today to start greatly improving their online presence. View her entertaining, engaging, and educational presentation below....

The post IPIC 2017 Presentation appeared first on One Thing Marketing Louisville, KY.

Chris Nation Named 2015 AAF Hot 10 Award Winner

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

We’re excited to announce that our very own Director of Client Services, Chris Nation, has been selected as one of the 2015 American Advertising Federation of Louisville’s Hot 10. The announcement was made Thursday, June 18 during the AAF’s 2015 Hot 10 Awards Luncheon at The Olmsted. According to AAF Louisville, “The Hot 10 Awards recognize those advertising and marketing professionals under 32 in the Louisville industry that go beyond the 8-5-work day in big and small ways.” Chris commented,  “I am incredibly grateful and honored to be a recipient of this award and look forward to serving and investing in the advertising industry in our community.” We couldn’t be happier that Chris has been recognized for his strong work ethic and positive impact on the Louisville advertising community. We are proud to have him as part of our team and look forward to what the future holds! About AAF-Louisville: American Advertising Federation – Louisville, formerly the Advertising Federation of Louisville (AdFed), with more than 650 members, represents Louisville’s $1 billion advertising industry and is a Division I member of the American Advertising Federation. Originally incorporated on January 30, 1908, today’s AAF-Louisville is the area’s oldest membership organization for marketing, advertising, and other […]

The post Chris Nation Named 2015 AAF Hot 10 Award Winner appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Nerd Brand Episode 2×14 – Social Media Marketing

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

Social media marketing is not as easy as it seems. In this podcast episode we discuss the various points provided by an article on Forbes. Social media is a time suck. But if you plan your strategy for the correct channels, you will see the needle move for your brands awareness. Liked this podcast episode? … Continue reading "Nerd Brand Episode 2×14 – Social Media Marketing"

Web Design Louisville | Digital Marketing Agency | Element 502 | Nerd Brand Episode 2×14 – Social Media Marketing

Your Website Rankings and Social Media

by @ Louisville Web Design News | Logic Media

In the world of Search Engine Optimization, things are always changing. However the importance of staying active, or at least present, on social media continues to remain an important part of SEO.

When making the decision to establish a presence for your business on social media, first it is important to research, evaluate and determine which social media channels you should stay involved on. The most popular social media options include Facebook, Twitter, Gooogle+, LinkedIn and YouTube. The type of content any one business has available to share will help you determine which social media channels would be the right fit for your business. In most cases, the type of content shared on Facebook can also be shared on Google+ and Twitter without much requirement for modification. Other channels, such as LinkedIn and YouTube would call for a different type of content and target a different purpose.

Finding the right mix of social media channels and setting realistic social media expectations are the keys to determining your social media strategy.

Once you have made your social media selections, it’s important to properly set up your social media accounts, with the proper classification of your business category, business information, links to your website from the accounts, as well as links from your website back to the social media channels. And for true social media fans, your social media feed or feeds can be incorporated into your website for further business promotions.

The main thing to remember when maintaining or increasing your website’s SEO rankings with the help of social media is making regular social media posts with quality content that your followers would consider reading and sharing. Setting up a realistic social media involvement plan ahead of time will help a business to constantly stay up to date on their social media channels and prevent the account from going stagnant. Unmaintained accounts will not only fail to gain new quality followers, but will also lose existing followers (customers). The goal of social media is to keep your business current in the news, build a loyal customer base and promote your business online.

Initially, all business owners have the best intentions when it come to staying active on social media and following their social media plan. Sometimes the busy-ness of running the business on a regular basis starts to take away from the these intentions and cause accounts to get overlooked and outdated.

In order to avoid this issue, a few easy social media best practices can help business owners set up and continue to maintain a solid social media plan.

  • 1. Decide and make a plan for the type of content you plan on posting on all your media channels. Will it be news or short updates? Photos or videos? Any or all of these can work.
  • 2. If possible, assign a designated social media individual in your office or schedule daily or weekly time for yourself to make social media posts.
  • 3. When posting on your social media channels, make sure your content is worth following and seeing on a regular basis for your followers. Avoid posting just to post—instead, have something to say.

Social media strategies and goals shouldn’t be complex or unreachable. The set-up of a realistic social media plan for your particular company’s needs and remembering to stay active will help your business improve SEO rankings and in turn grow your customer base.

Via Colori

by Sean H. @ Design Web Louisville

Design Web is sponsoring Via Colori Kentucky, a street art and cosplay festival benefitting New Beginnings Foundation for foster children.

The post Via Colori appeared first on Design Web Louisville.

YouTube SEO

by Steve @ How to Market Your Business 2016

Why you should be spending money on YouTube SEO It’s common knowledge that YouTube currently ranks as the second biggest search engine after Google. With an estimated 92 billion page views and over 800 million viewers each month, YouTube is definitely a huge traffic source for all types of blogs and websites. It is therefore […]

The post YouTube SEO appeared first on How to Market Your Business 2016.

Press Release from the E. Government Institute

by Hitche @ Louisville SEO – The E. Government Institute

After an extensive and exhaustive Internet study of web designers, graphic artists and writers available, the E. Government Institute is happy to announce that we have chosen QC’s Web Design & SEO (www.qcswebdesignseo.com) to create and manage our presence on the Internet. Given our Kentucky location, the E. Government Institute knew that Quentin Craft, the […]

The post Press Release from the E. Government Institute appeared first on The E. Government Institute.

Louisville Butchertown - Louisville Web Design - Louisville SEO

Louisville Butchertown - Louisville Web Design - Louisville SEO


Design Web Louisville

To promote the expansion of the Republic Bank First Friday Hop to now include Louisville's Butchertown neighborhood, this one-page website was created.

Network Cabling Refresh for JC penny

by Isetservices @ Louisville I.T. And Telecom Specialists

Network Cabling Project Kentucky As most of you know we are a structured cabling company in louisville but we cover all of kentucky. Recently we’ve picked up a few new projects. These projects are for a retail store called JC penny. Our first store was locared in Paducah Kentucky. The project consists of refreshing there […]

The post Network Cabling Refresh for JC penny appeared first on Louisville I.T. And Telecom Specialists.

Time Management Tips

by John Rhodes @ Seofix

”If you’re thinking in start-up mode, and looking for an inspirational seed as a starting point, I highly recommend thinking about time. People will massively overpay for it. And if you can figure out that trade off, you’re putting your business in a good position.” – Gary Vaynerchuk Why are Time Management Tips important? Time is a valuable intangible asset, ... Read More

The post Time Management Tips appeared first on Seofix.

Benefits of Open Source CMS Software

by Sean H. @ Design Web Louisville

CMS software is a sort of operating system for your website, allowing you to design a site using simplified tools, sidestepping the need to know how to develop a website from the ground up.

The post Benefits of Open Source CMS Software appeared first on Design Web Louisville.

Online Ad Creation

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

We’ve all seen them, those ads that are small and sometimes inconspicuous. I’m talking about the ads that show up on mobile websites in banners or small sidebars. They may be trying to tell you something, but sometimes can be confusing. Often, this is the result of the focus shifting to what they look like, … Continue reading "Online Ad Creation"

Web Design Louisville | Digital Marketing Agency | Element 502 | Online Ad Creation

How One Louisville SEO Company Helped me Teach Thousands about Survival

by Ladon1938 @ Louisville SEO – The Self-Sufficient Blog

As a serious disaster prepper and survival instructor it’s been my main focus to not only ensure that I’m ready in case something serious happens to our country, but that I can help as many other like-minded people prepare for disaster as well. That’s why I started blogging and creating online tutorials for preppers around […]

The post How One Louisville SEO Company Helped me Teach Thousands about Survival appeared first on The Self-Sufficient Blog.

Why You Should Consider Search Engine Marketing

by @ Louisville Web Design News | Logic Media

Over the years, Search Engine Marketing (SEM) has received a bad rep, with discontent stemming from business owners and the general online public. Business owners are afraid of paying enormous fees and user fraud, and the general public feels like the ads displayed on search engines do not accurately represent their search criteria. SEM Pay-Per-Click (PPC) programs have had their fair share of unfavorable opinions and outcomes.

But, being in the world of online marketing and search engines, one things is for sure: SEM PPC programs are more popular now than ever before, and, believe it or not, they produce real, easy to measure results and make lots of businesses thrive.

Now, considering the high cost and potential unfavorable ROI and, at times, poor conversion rates, why would someone want to consider a PPC program?

1. SEM Programs Can Produce Immediate Results In Sales and Lead Generation

Unfortunately, as much as I support Search Engine Optimization (SEO), it’s not an immediate overnight process to first page rankings on Google, and you must take many factors into account in order to achieve results. If a company is looking for immediate results for business promotion and lead generation, SEM can get them there in less than an hour. With Google’s quick ad set-up options, individuals can get themselves on Google’s first page for their relevant keyword terms and start growing their business right away.

2. SEM Campaign Can Guarantee 1st Page Rankings

In the world of online marketing, everyone (qualified or not) is way too eager to start marking promises to business owners for first page rankings on Google. The unfortunate truth is that through SEO efforts, first page rankings can not be “guaranteed”. In the volatile world of online marketing, a site’s rankings, ranking processes and ranking longevity are always changing. SEM programs are the only guaranteed way for a business to be not only on the first page of Google, but lock up the first listing in the ad area.

3. SEM Campaign Can Place You Ahead of Your Competition

Even with first page organic rankings, a business can be lost in the mix of other business who rank around them organically. One of the best ways to generate leads through search engines is to lock up the search engine’s first page real estate. Just like in general advertising, locking up your target market’s active awareness is what drives them to think of your business instead of your competition during their time of need, and the same principal applies with active real estate on Google.

4. Unlike Other Advertising Options, It’s Easy to Track the Performance of an SEM Campaign

One of the hardest and probably most overlooked things in advertising is tracking the performance of an advertising promotional campaign, both online and traditional included. Businesses can spend thousands if not millions of dollars on advertising and at the end of the day may not even know if their investment was worth the efforts. The overall nature of SEM campaigns is designed in such a way that business owners can easily track their PPC investments and control their budgets on a daily basis and stay on track toward a positive return. This allows the business owner to make an intelligent decision for their future marketing efforts when deciding whether or not they should continue the advertising efforts through the SEM program.

Having said all this, I don’t want it to sound like that the SEM PPC program is the right and the best solution for every business or every scenario. With proper examination of each business’s marketing model, online presence and industry patterns, a well designed and administered SEM program can be a very powerful aid in growing a business and generating quality leads. In my opinion, it’s always worth a thought.

Project Managers | Manage time Better

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Project Manager | Learn How To Manage Your Time Better As the world grows more complex and fast-paced, your time becomes more and more precious. Unfortunately, unimportant things can crowd out the important if you do not learn how to manage your time. The important things in your life may get pushed to the side […]

The post Project Managers | Manage time Better appeared first on Louisville I.T. And Telecom Specialists.

Come Visit Design Web At Fandom Fest!

by Sean H. @ Design Web Louisville

We love comic conventions and art at Design Web. We're taking a break from making websites to hang out at Fandom Fest and sell some artwork!

The post Come Visit Design Web At Fandom Fest! appeared first on Design Web Louisville.

Is SEO 2017 Any Very good? 4 Methods You could Make sure.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

How You Can Improve SEO Performance With A Minimum Of Fuss Understanding the right way to use SEO is oftentimes tough, a minimum of initially. It will take plenty of know-how and patience to acquire a positive outcome. This article has some easy methods to succeed with SEO. When you use SEO, factors to consider […]

Everything You Need to Know About Hidden Text & SEO

by DPadmin @ Guardian Owl Digital Boutique

Hidden text, with the goal of manipulating Google’s algorithm, can get you penalized. However, here are a few valid reasons to hide content. Hidden text is one of the oldest tricks in the SEO handbook. If you’re hoping hidden text will somehow boost your SEO efforts, you’ll quickly discover this outdated tactic is ineffective. Back […]

The post Everything You Need to Know About Hidden Text & SEO appeared first on Guardian Owl Digital Boutique.

SEO | Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

SEO | Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky


Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Quantum Communications (QtheAgency) is a full-service advertising, marketing and digital agency located in Louisville, Kentucky that specializes in marketing research, public relations, media buying, digital design and award-winning creative.

NEC SV9100 Louisville

by Isetservices @ Louisville I.T. And Telecom Specialists

NEC LOUISVILLE SV9100 The perfect platform for small to medium sized businesses that want to grow their organization and be competitive in the marketplace. Smart Communications for Small and Medium Businesses The UNIVERGE SV9100 Communications Server is a Unified Communications solution that is ideal for small and medium-sized businesses. Its intelligent design helps to solve […]

The post NEC SV9100 Louisville appeared first on Louisville I.T. And Telecom Specialists.

Driving toward unique content, with Greg Gifford

by admin @ ZipSprout

SEO, like any industry, has its mainstays. Like, if you’re going to write an article on SEO 101 in 2017, you’re probably going to tell your reader to ensure that their URLs are set up properly, to double check that they’re using H1s and H2s and giving titles to their pages. And you’re going to ... read more

The Leading SEO Firm Online | Justin Rowell | Louisville SEO

The Leading SEO Firm Online | Justin Rowell | Louisville SEO


The Leading SEO Firm Online | Justin Rowell Internet Services

Imagine what SEO can do for your Louisville company. Get a free overview of the critical issues that help or hurt your website’s performance now.

Big Four Bridge Arts Festival

by Sean H. @ Design Web Louisville

An incredible new art festival is coming to Louisville and Design Web is proud to be a part of it. Our crew at Design Web put together a great website, and our experts are running social media and digital marketing for the festival.

The post Big Four Bridge Arts Festival appeared first on Design Web Louisville.

What Is Digital Marketing and How Does It Work?

by Alejandra Velazquez @ Seattle Web Works

You’ve heard us talk about SEO, Content Marketing, Social Media Marketing and other related terms on this site, but what is Digital Marketing? Well, is all that and more. Did you know that everything that we talk about in here falls under the umbrella of Digital Marketing? But how is it different from traditional marketing? And more importantly, why do ... Read More

To read more news like What Is Digital Marketing and How Does It Work? visit SeattleWebWorks.com

Press Release from the E. Government Institute

by Hitche @ The E. Government Institute

After an extensive and exhaustive Internet study of web designers, graphic artists and writers available, the E. Government Institute is happy to announce that we have chosen QC’s Web Design & SEO (www.qcswebdesignseo.com) to create and manage our presence on the Internet. Given our Kentucky location, the E. Government Institute knew that Quentin Craft, the […]

The post Press Release from the E. Government Institute appeared first on The E. Government Institute.

Are You Winning at Local Search? | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Before slamming our computers shut and running out of the office and into the weekend, we’ve accumulated a round-up of the latest in digital marketing news over the past couple weeks. Give it a peek below. SEO Small Businesses and Local Search Needs According to a recent survey by local marketing news company Street Fight, 25 percent of small- and medium-sized businesses consider SEO to be the area of marketing where the most help is needed....

The post Are You Winning at Local Search? | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

Cat5 or Cat6 for New Office | Louisville Kentucky

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Louisville Kentucky Voice and Data Cabling Contractors. We’ve come a long way in the cabling world. When I started my life with business computers, coax was all the rage. (Quick, what was coax cable rated for? That’s right: 10MB/sec.) There were substantial problems with coax in a networked environment, but CAT5 didn’t finally surpass coax […]

The post Cat5 or Cat6 for New Office | Louisville Kentucky appeared first on Louisville I.T. And Telecom Specialists.

Using Advanced Information Technology to Increase Performance | Social Media

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Social Media | Using Advanced Information Technology to Increase Performance Days have gone when people used to perform their day-to-day business operations manually. It’s now an era of Information Technology which is getting advanced day after day. From a local garments seller to a well-reputed brand, everyone is using advanced information technology to increase everyday […]

The post Using Advanced Information Technology to Increase Performance | Social Media appeared first on Louisville I.T. And Telecom Specialists.

Moving well ranked pages

by SEODESIGN @ SEO Design Company

If you have  just redesigned some pages on your site and the pages have high search engine rankings that you don’t want to lose, you need to  safely redirect web site traffic from your old pages to the new pages without losing your rankings.  You do this by using a ” 301 redirect ” What is 301 redirect? 301 […]

The post Moving well ranked pages appeared first on SEO Design Company.

Why SEO is Vital for Hospitals and the Healthcare Industry

by Russells Group @ Russell's Group

Hospital SEO – Why it’s Important to You! With more and more people on the internet every day, it is vital for any business to stay ahead of the curve with an online presence, especially in industries such as healthcare. Recent studies show that one in three American adults have […]

The post Why SEO is Vital for Hospitals and the Healthcare Industry appeared first on Russell's Group.

NEC SV9100 Kentucky

by Isetservices @ Louisville I.T. And Telecom Specialists

Kentucky NEC SV9100 Phone System for Small to Medium size Business The perfect solution for small to medium sized businesses that want to grow their organisation and be competitive in the marketplace. The NEC SV9100 Telephone System is for small to medium businesses that wish to take full advantage of what VoIP, IP Telephony and […]

The post NEC SV9100 Kentucky appeared first on Louisville I.T. And Telecom Specialists.

Cost To Build A Web Site

by SEODESIGN @ SEO Design Company

Helpful Info Regarding Your Next Design Hire Once your business has decided that it’s time to get in the game and create a website (and, in 2011, that shouldn’t be a hard decision), it’s time to face the daunting task of designing and creating the site that will introduce your brand to the Web. This […]

The post Cost To Build A Web Site appeared first on SEO Design Company.

With CMS Comes Great Responsibility

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Content Management Systems (CMS) have changed the face of websites, no doubt about it. Where in the past clients had to rely on their web agency or a programmer to make even the smallest changes to their sites, now CMS makes many changes as easy as editing a Microsoft Word document. However, this increased access and control can also bring a few pesky (but easily avoidable) challenges. The most prevalent of these is changing content without thinking about how it might alter the design, layout and look of the site. At the Q, we spend a lot of time making sure your site looks great and functions perfectly before it’s launched. We want all the pieces to fit together. We want the best keywords to be included in the copy in all the right places. However, sometimes with a CMS component what may seem like a simple change can end up being a big one that can alter a site’s look, feel and function. Here are a few guidelines we suggest our clients keep in mind when making revisions and additions on their own: When changing copy, take into account how much copy will fit in the space you’re working […]

The post With CMS Comes Great Responsibility appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Design Web Loves the Arts – Big Four Arts Festival

by Sean H. @ Design Web Louisville

The Big Four Arts Festival is this weekend and Design Web is the presenting sponsor. We are really looking forward to this inaugural event that features over 130 artists, including 20+ emerging artists, food, drinks, and music.

The post Design Web Loves the Arts – Big Four Arts Festival appeared first on Design Web Louisville.

Quantum Celebrates Two Decades in Advertising

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Yep, you read that right. 2014 marks our platinum anniversary, can you believe it? And it all began with a dream and a sub-subleased space on the fourteenth floor of the Citizen’s Plaza building… In 1994, Jim Miller, Patty Marguet and Linda Schuster left their jobs at prominent Louisville agencies to start their own company. Their vision was to create a different kind of advertising firm, focused on respect for clients, integrity of work, and quality of life for its employees. Originally the three owners made up the entire creative and account services staff. Oh, and there was Sydney, the Australian cattle dog. She helped tear up the delivery boxes for trash day. Over the next few years Quantum’s client list and staff continued to grow until a new workspace was in order. So in 1997 they moved to the office that many of our clients will remember fondly, on West Main Street, right next to the Slugger Museum and above Kentucky Mirror & Plate Glass Company. But after 12 years of downtown parking hassles and the occasional raccoon infestation (ask us about that one some time!), the Q moved to Story Avenue, where we currently reside. And all these twenty […]

The post Quantum Celebrates Two Decades
in Advertising
appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

A Starting Guide to Link Building

by Alejandra Velazquez @ Seattle Web Works

In order to rank higher in search engines, you must develop a complex SEO strategy that includes quite a few tasks; one of the most important ones is link building. In the language of Search Engine, links to your content act like endorsements, and the more you have, the more important your site becomes, thus ranking higher on search results. ... Read More

To read more news like A Starting Guide to Link Building visit SeattleWebWorks.com

Oxmoor Mall Fiber Optic Backbone Install

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Structured Cabling Project May 2014 | ISET Louisville Over the past 2 months we have been upgrading the Structured Cabling at oxmoor mall in the St. Matthews area of Louisville Kentucky with Fiber Optic Backbones and Wireless networks. This project started with a call from SCI Project managers to the Property Manager for GGP at […]

The post Oxmoor Mall Fiber Optic Backbone Install appeared first on Louisville I.T. And Telecom Specialists.

12 Smaller But Vital Factors To observe In Chester seo.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

The Best Way To Give Your Organization A Lift: Website Marketing Will not think you are the only company owner that wants their business to cultivate as well as their profits to arrive at new amounts of success. Every single small business owner by using a website should explore the extremely cheap, yet effective, technique […]

The trendy Rules Of Digital Marketing Agency Ireland – 061 749 020.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

Sound Advice About Seo That You Can Use Without the proper form of SEO, no one are fully aware of your website exists. Use the tips in this post to assist your site be located. To get the best results when optimizing your site for search engine listings, you will need to learn to write […]

Louisville SEO Company | Element 502

Louisville SEO Company | Element 502


Web Design Louisville | Digital Marketing Agency | Element 502

Search Engine Optimization is paramount in getting your business found online. We are a Louisville SEO Company for businesses needing SEO.

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DBS>Interactive is a digital agency with expertise in Louisville SEO and Kentucky search engine optimization. Shoot us an email and let's start talking.

Why You Need To Be Making Content For Your Brand

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

If you’re not making creative content for your brand, then you’re already behind. Content publication rates on various channels are massive. This means people see new and fresh things every minute, or in some cases, every second. Unfortunately. you can’t keep recycling previously published content to keep up. Additionally, within the realm of social media, … Continue reading "Why You Need To Be Making Content For Your Brand"

Web Design Louisville | Digital Marketing Agency | Element 502 | Why You Need To Be Making Content For Your Brand

Nerd Brand Podcast – Marketing Crossover Strategy

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

It’s a SUPERCast! Get it? 502 Heroes and 3 podcasts? OK, I know corny, but we’re still doing this thing. Starting with Animation Destination we begin the SUPERCast with the anime segment, then Video Destruct talks about the game segment, then finally, Nerd Brand takes a look at the holistic approach of a Marketing Crossover … Continue reading "Nerd Brand Podcast – Marketing Crossover Strategy"

Web Design Louisville | Digital Marketing Agency | Element 502 | Nerd Brand Podcast – Marketing Crossover Strategy

Strategic Communications

by Hatfield Media @ Hatfield Media

Strategic Communications is a provider of technology services to US Government and Commercial verticals.  Headquartered in Louisville, KY, Strategic services clients of all sizes across the United States by providing a variety of IT products and services including infrastructure, communications ...

Read More

The post Strategic Communications appeared first on Hatfield Media.

Louisville SEO Services | Local PPC Management Company

Louisville SEO Services | Local PPC Management Company


KidCarsonMedia

Need Louisville SEO services and PPC management that works? Contact us today and we can start getting you on the road to the top of the search engines.

Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Digital marketing and search engine optimization have moved at rapid speeds throughout the past decade. Algorithm updates have changed the search landscape and heavily modified strategies, while new algorithms altogether have created opportunity for unprecedented user experience. This article will take a look at Google’s most infamous algorithm updates and will then discuss the change in strategies taken to rank in organic search results. Furthermore, a SlideShare presentation and quiz are included to provide readers with key takeaways...

The post Fluctuating Results: Major Google Algorithm Updates and The Evolution of SEO Strategies appeared first on One Thing Marketing Louisville, KY.

Why choose the UNIVERGE SV8100??

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Louisville, pick NEC SV8100 Phone System 1.888.980.4738 The SV8100 is a unique communication solution for up to 512 extensions. Its expandability means it can work at any level, from a technically superb phone system, to a truly advanced unified communications platform. The SV8100 is the ideal communication solution for almost any workplace The Small Office […]

The post Why choose the UNIVERGE SV8100?? appeared first on Louisville I.T. And Telecom Specialists.

Element After 502 Podcast Ep02 – Waverly Hills and LIBA

by Kaylin @ Web Design Louisville | Digital Marketing Agency | Element 502

Our own Kaylin visited with LIBA for their networking event at Waverly Hills Sanitorium. Waverly has a colorful history and is a beautiful place to see during the day, but at night it’s known for being haunted. Currently there are plans to transform the facility into a Bed and Breakfast with shopping and more. It’s … Continue reading "Element After 502 Podcast Ep02 – Waverly Hills and LIBA"

Web Design Louisville | Digital Marketing Agency | Element 502 | Element After 502 Podcast Ep02 – Waverly Hills and LIBA

Oxmoor Mall Fiber Optic Backbone Install

by Jeremy Cissell @ Louisville I.T. And Telecom Specialists

Structured Cabling Project May 2014 | ISET Louisville Over the past 2 months we have been upgrading the Structured Cabling at oxmoor mall in the St. Matthews area of Louisville Kentucky with Fiber Optic Backbones and Wireless networks. This project started with a call from SCI Project managers to the Property Manager for GGP at […]

The post Oxmoor Mall Fiber Optic Backbone Install appeared first on Louisville I.T. And Telecom Specialists.

IPIC 2016 Presentation

by Dan Skaggs @ One Thing Marketing Louisville, KY

International Print & Imaging Conference 2016 IPIC started as a small buying group in California over 30 years ago and is now an international association that provides a broad range of business services to members across the world. At the conference in Las Vegas, Dan and Brittany presented “10 Ways to Improve Your SEO Now” to an eager crowd of people looking to promote their business. This actionable list engaged the audience, prompting them to re-evaluate their own...

The post IPIC 2016 Presentation appeared first on One Thing Marketing Louisville, KY.

Hatfield Media - Louisville SEO Company

Hatfield Media - Louisville SEO Company


Hatfield Media

Hatfield Media specializes in SEO for companies across Louisville Kentucky. Search engine optimization helps your website reach the top of Google search!

Strong Hold

by Hatfield Media @ Hatfield Media

Strong Hold is a Louisville-based manufacturer of heavy-duty steel industrial grade storage and workspace solutions.  Our video team recently spent some time at their facility to capture the people and processes that run the business.  The goal of the video project ...

Read More

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Why Branding Influences

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

Several years ago Facebook pages were called “Fan” pages. Each person that liked your page, was a fan. Though confusing for some, for marketing it was a great way to look at people that love your brand. Additionally, its a great way to see the brand influencing people. You see, fandom is a real thing, … Continue reading "Why Branding Influences"

Web Design Louisville | Digital Marketing Agency | Element 502 | Why Branding Influences

Seo Optimize

by Hitting The Number @ HittingTheNumber.com

Image SEO should be in every online marketeer’s and copywriter’s toolbox. Here’s how you should optimize your images! What Is Search Engine Optimization Seo SEO is an acronym for "search engine optimization" or "search engine optimizer." … Google Webmaster Guidelines; Google 101: How Google crawls, … Search Engine Optimization Positioning Seo Tools Website The SEO […]

Search Engine Optimization (SEO) and Internet marketing for Physicians and Healthcare professionals

by admin @ VOCIS

Just having a Practice website does not mean potential patients can find you online.  Search Engine Optimization (SEO) and Internet Marketing strategies will drive more patients to your medical practice. SEO and Internet Marketing is the most cost effective way of promoting your Medical Practice as compare to billboards, magazines, news spreads, and airtime on

On-Site SEO Versus Off-Site SEO

by admin @ Louisville SEO Strategies

If you plan on doing your own search engine optimization or plan on hiring a professional it is important to know a few key details. With any internet marketing campaign getting to know the basics will go a long way to realizing a return on investment. In my opinion, a […]

The post On-Site SEO Versus Off-Site SEO appeared first on Louisville SEO Strategies.

Google Changes Guidelines for Google Places

by @ Louisville Web Design News | Logic Media

In the endless and already confusing world of Search Engine Optimization, marketing agencies and individual business owners alike are trying to gain better rankings for their websites, clients and keyword terms. And now, Google throws another wrench in the works making things even more “complex”, yet again.

Those who have done their research and due diligence for basic SEO tactics have probably registered themselves with Google Places. Their listings have been approved, verified and posted on the happy world of Google search—possibly for years. All is well. Well, not really! Based on Google’s newly released guidelines for “quality” listings, your business listing might no longer meet their new criteria, and, in turn, be rejected from Google Places. And what’s worse, your account could be permanently suspended without any option for reactivation. And you won’t even know unless you actively check your Google Places Dashboard.

Things you can do to get back to normal:

One, if your listing is still active and functioning on Google Places in “Approved” standing, it wouldn’t be a bad idea to read over the new guidelines and make sure it meets the newly established requirements.

2. If your listing has been rejected, but without account suspensions, you can correct your listings to adhere to the new guidelines to prevent any rejections in the future.

3. In the worst case scenario, if your listings have been rejected and your account has been suspended, you will need to create a completely new Google account/profile, resubmit your business listing (make sure to adhere to the new guidelines!) and go through the regular verification, registration and approval process.

Of course, that’s the easy party. The most complex questions lay in the Guidelines themselves. If you consider the fact that when you submitted the business listing initially you have provided the most accurate and quality information possible (after all, why would you not?), now Google is saying that this information or the presentation of that information is inadequate. But, instead of identifying what part of your listing information they found inadequate, they simply disable the whole listing, or entire account, with one blanket statement of “rejected” because it didn’t adhere to Google quality guidelines.

Having researched this issue, I’ve found that it is not uncommon at all, and never is any difinitive reason provided for the rejection or suspension. Now, I understand that Google doesn’t have time, resources or interest in helping thousands of businesses adhere to Google guidelines. However, as I function in the world of software it would be pretty accurate to assume that the system that scanned the business listing has precisely identified what "quality guidelines" any particular listing has failed to meet. It would have been trivial to extend that helpful information to the kind folks who freely give Google their information and marketing dollars.

UX Design – Part 1 Design For Delight

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

Does your design team concern themselves about evoking positive emotion for the customer? Do they go beyond customer expectations in delivering awesome experiences? if they do, then those people will want to tell the world about you. If they design for themselves, then customers will tell the world nothing. This is part one, in our … Continue reading "UX Design – Part 1 Design For Delight"

Web Design Louisville | Digital Marketing Agency | Element 502 | UX Design – Part 1 Design For Delight

Louisville SEO Strategies How it started

by admin @ Louisville SEO Strategies

It started more like a hobby or an experiment. I was into recycling and working to make my home as energy efficient as possible so I started a blog and a website where I could gather all of the best tips in one place for friends and family. As it […]

The post Louisville SEO Strategies How it started appeared first on Louisville SEO Strategies.

What Is Google Rankbrain?

by Hink @ Search Sharks

Artificial Intelligence Has Officially Hit The Search Engines And The World Is Freaking Out! “Can’t we just get back to the early 2000’s when all it took was a couple fiverr back link gigs to rank a website?” That’s something all SEOs would love, but unfortunately the search engines have became a lot more educated […]

Local Search and SEO in Louisville

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

One of the things we do at ISET for some of our customers is help them imcrease their online presence. Or as we like to say ” we give you a new phone, and make it ring!”

I dont talk much about SEO becuasw honestly its a very complicated.subject and only a Nerd like me woukd enjoy it. However lately i been asked about how we rank so well for our industry. So i will start writing more about the process.

The post Local Search and SEO in Louisville appeared first on Louisville I.T. And Telecom Specialists.

What To Look For in an SEO Agency

by Alejandra Velazquez @ Seattle Web Works

Some people decide to take care of their company’s digital marketing themselves, and that’s OK. But sometimes you need to leave SEO for the SEO agency and experts. There are countless of videos and tutorials on SEO, and maybe there’s an SEO strategist in you that’s waiting to be free. But if you really want to have great results, you ... Read More

To read more news like What To Look For in an SEO Agency visit SeattleWebWorks.com

4 Means Orange County SEO Can Make improvements to Your company.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

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Louisville SEO

Louisville SEO


How to Market Your Business 2016

Louisville SEO - We are bringing new SEO techniques to Louisville and shaking up the rankings big time. Find out how you can take advantage and...

Search Sharks Louisville SEO

Search Sharks Louisville SEO


Search Sharks

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Louisville SEO Agency -

Louisville SEO Agency -


First Page Advantage - Search Engine Marketing

Search Engine Optimization Services In Louisville KY First Page Advantage Get Your Website Ranked We’ve been developing online websites with where they land with search engines as our emphasis for over a generation in the greater Louisville market and region. Since the dawn of the new millennium, we’ve known just how important search engine marketing and …

Building Conversion-Friendly Websites

by @ Louisville Web Design News | Logic Media

By now, most business owners have heard of and realize the importance of concepts such as Search Engine Optimization, Pay Per Click programs, Search Engine Marketing and the general value of Internet marketing. But what most individuals don’t hear about is the importance of proper Conversion Optimization to go along with SEO and PPC programs.

The goal of SEO and PPC programs is to generate traffic to your website. Business owners can spend thousands and thousands of dollars on the proper setup of SEO and click buying with PPC programs, but unless your website has been built with conversion optimization features in mind, your investment dollars, time and resources could potentially be wasted. Conversion Optimization turns that traffic into quality leads for your business.

As I mentioned before in my previous blog post, Conversion Optimization is a process in which websites are established and designed with features to provide your visitors with an engaging experience. That experience in turn persuades them to take the desired course of action while on your website, whether it’s making a purchase, scheduling a service, contacting you for a quote, or as simply subscribing to your newsletter.

When starting the process of Conversion Optimization, the first step every business owner should take is to:

  • Define the desired course of action you’re seeking from your visitors.

Position your mindset as your user and identify the most important message you would like to communicate to your audience within first 8 seconds of visiting your website. Next, evaluate your design:

  • Is your design and layout welcoming?
  • Does your website design build trust?
  • Does it appeal to your target market?
  • Is it easy to navigate?
  • Does your design incorporate “call to action” features into its structure?

Conversion friendly designed websites will not only generate a higher quantity of leads, but will also increase the return on investment for your existing marketing efforts including SEO and PPC.

Changes to Google Guide

by Sean H. @ Design Web Louisville

If you’re not familiar with Google Guides, it is very similar to Yelp, but with Google Maps mixed into the equation. Essentially, it allows you to leave reviews, check facts, and post photos of your favorite business or location. These photos and changes will appear on Google Maps when people search for them, or within […]

The post Changes to Google Guide appeared first on Design Web Louisville.

Assess Your Influence With a Digital Audit

by Chris Nation @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Companies everywhere are using digital and mobile platforms more than ever. And as the landscape for customer interaction continues to change, having a firm grasp on your company’s digital influence is pivotal. That’s where a Digital Media Audit can help. Digital media audits assess your current digital initiatives and assets to identify resources and opportunities for increased effectiveness and engagement. For companies using websites, apps, social media, blogs, and email marketing, these audits offer an invaluable analysis that can reveal the strengths and weaknesses of your digital marketing efforts. Within an audit, seven core areas are reviewed to determine digital reach, structure and influence. Below you’ll find a detailed breakout of each of the areas, including the key criteria analyzed for each. Reach + Presence Determination of current channels and exposure for organic and paid reach for all digital initiatives including websites, landing pages, SEO, PPC, blogs, social media, email marketing, mobile applications, digital advertising Determination of website grade and rank through Google, Bing and Yahoo Architecture Design review User experience/interface review Functionality review Structure/architecture assessment Content Content strategy Content creation workflows Content Assets Format reviews Grammar/spelling/punctuation SEO optimized/keywords Conversion Clear conversion funnels Opt-in/lead captures Bounce-rate CTA’s Integration Correct linking […]

The post Assess Your Influence With a Digital Audit appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Even the Worst Super Bowl Spot Is Better Than None at All

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

According to USA Today, the lowest rated Super Bowl spot of the over 60 spots aired was a short fifteen-second ad for a mobile game called Heroes Charge. It probably ranked so low because it was utterly forgettable rather than inherently terrible (like that now infamous Nationwide spot), but apparently even the most forgettable Super Bowl ad can mean big business. The day before the Super Bowl, Heroes Charge was ranked as the 899th most downloaded iPhone app in the country. In the days after the ad aired, it shot up to 252nd on the downloads chart and 21st on the top grossing US apps charts. Those are pretty impressive numbers—and ones that can be almost entirely attributed to that single spot. While of course not everyone can afford a spot in the Super Bowl, the takeaway resonates with companies of all sizes (and budgets) interested in building their brands and driving sales—if you want to succeed, you’ve got to get out there and market yourself! Even if you’re not the biggest and best in the field, anything you can do to get your company’s name out there is almost always better than doing nothing at all.

The post Even the Worst Super Bowl Spot
Is Better Than None at All
appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Punch Up Your Copy (and Search Ranking) with SEO Keywords

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

By know, the importance of search rankings is common knowledge. If you want your audience to find you on the web, you’ve got to pay attention to optimizing your site. But implementing SEO can be a daunting task for those who don’t know much about programming. In fact, we always recommend seeking the help of an SEO professional to take full advantage of all the benefits of optimization. There is, however, a more accessible way to get the SEO ball rolling—add keywords to your copy. It’s one of the simplest things you can do to help boost your rankings. You don’t need a programmer. You won’t have to learn the complexities of back-end coding. With just a little thought and research, you can make an impact—and here’s how. Keywords Are Your Friends Nearly everyone knows how to use a search engine like Google or Yahoo. You type in a few words that you think best describe what you’re looking for, then you let the search engine do its thing. Search engines find what you’re looking for by seeking out those words on relevant websites. So to stack the odds in your favor, make sure those popular search terms—whatever your audience […]

The post Punch Up Your Copy (and Search Ranking) with SEO Keywords appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

Cheap Websites vs Affordable Websites

by Sean H. @ Design Web Louisville

At Design Web, we pride ourselves on our ability to provide the most affordable websites in Louisville. What is the difference between a cheap website and an affordable one?

The post Cheap Websites vs Affordable Websites appeared first on Design Web Louisville.

A Guide to Using SEO Effectively for Your Small Business

by DPadmin @ Guardian Owl Digital Boutique

Improve your ranking with help of these small business SEO techniques and strategies. Drive traffic and enjoy your success! A Guide to Using SEO Effectively for Your Small Business Companies providing SEO services today get really popular because of the increased online competition. Businesses are fighting for each potential customer and get as much traffic […]

The post A Guide to Using SEO Effectively for Your Small Business appeared first on Guardian Owl Digital Boutique.

Getting Listed: Using Local Business Citations to Boost Online Visibility

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Implementing an effective digital marketing strategy to grow your business will likely include several moving parts at once. From website design to strategy, the formula for achieving success in the digital space can seem complicated. That’s why we are going to focus this post on explaining how business citations – a large chunk to the local SEO equation – can benefit your business. What is a Local Business Citation? Generally speaking, a business citation is...

The post Getting Listed: Using Local Business Citations to Boost Online Visibility appeared first on One Thing Marketing Louisville, KY.

Four Possibilities Louisville KY SEO Agency Can Increase Your organization.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

The Hottest Seo Guidelines You may find yourself feeling that you will be against a wall in relation to SEO. You may feel overwhelmed by all the information you locate. However, this article is likely to aim you within the right direction. The correct density of keywords is essential in SEO work. Tend not to […]

Migration To NEC UNIVERGE® SV8100

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Louisville NEC Electra Elite IPK Call ISET Today (888) 980-4738 or email me directly jeremy@isetservice.com We are located in Louisville Kentucky and can help you with all your nec phone system issue’s and questions.   You want to protect your investment in NEC’s Electra Elite® 192, IPK or IPK II system, but you also want to […]

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Facebook Ads vs Boosted Posts

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

Facebook has lessened organic reach and paid options are pretty much the way you reach more people. There are 2 options that business owners can do to gain momentum. Boost posts, the content you share on your page. Then pay for Facebook ads. Which require a bit more thought and strategy as you can set … Continue reading "Facebook Ads vs Boosted Posts"

Web Design Louisville | Digital Marketing Agency | Element 502 | Facebook Ads vs Boosted Posts

5 SEO mistakes business owners need to avoid.

by admin @ Louisville SEO Strategies

A lament every business owner echoes is how many hats they have to wear. Search Engine Optimization (SEO) for their website being one of those many tasks that take skill and knowledge to handle in a way that will benefit the business. The changing landscape of how search engines provide […]

The post 5 SEO mistakes business owners need to avoid. appeared first on Louisville SEO Strategies.

Local Search and SEO in Louisville

by Jeremy Cissell @ Louisville I.T. And Telecom Specialists

One of the things we do at ISET for some of our customers is help them imcrease their online presence. Or as we like to say ” we give you a new phone, and make it ring!”

I dont talk much about SEO becuasw honestly its a very complicated.subject and only a Nerd like me woukd enjoy it. However lately i been asked about how we rank so well for our industry. So i will start writing more about the process.

The post Local Search and SEO in Louisville appeared first on Louisville I.T. And Telecom Specialists.

Watch “ISET On The Road 5 – Kentucky Network Cabling” on YouTube

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

In this episode I’m talking about the past 2 months structured cabling jobs, wireless network installations, and phone system installs. We’re currently working 2 kroger sites for complete copper and fiber remodel. Next month we start 2 more kroger stores. Last month we finished our Oxmoor mall wireless installation. We have also been doing small […]

The post Watch “ISET On The Road 5 – Kentucky Network Cabling” on YouTube appeared first on Louisville I.T. And Telecom Specialists.

SEO: Google Announces HTTPS as a Ranking Signal

by @ Louisville Web Design News | Logic Media

A few days ago, Google announced on their webmaster central blog that HTTPS is now one of the various ranking signals that Google uses to determine website rank. They are careful to state that it is [currently] only a very minor ranking factor, but it may become more important in the future. The original article can be found at http://googlewebmastercentral.blogspot.com/2014/08/https-as-ranking-signal.html.

HTTPS is the secure, encrypted protocol used to transfer web content to browsers. Enabling HTTPS requires the website owner to purchase or acquire a "certificate" that is trusted by browsers. These can vary from free to thousands of dollars per year, depending on the level of verification that certificate providers perform to validate that you are who you say you are. Banks and other financial institutions, for example, frequently use the EV or "Extended Validation" certificates to reassure visitors that they are actually on the bank's website and not a phishing site.

The internet community is mostly united, saying that this move by Google is a good thing. In general, HTTPS internet traffic cannot be snooped on by anyone in the middle who has access to your web traffic. This ranges from people at coffee shops to your employer, and even the network provider themselves. A more secure internet is a better internet.

The downside is, of course, the extra cost. While Google has not indicated if any less weight will be assigned to sites using the "free" certificates, most companies will choose to purchase one from one of the reputable certificate authorities. Additionally, any site using HTTPS is required to have it's own dedicated IP address&emdash;something that is in dangerously short supply. Most hosting providers charge extra for additional IP addresses. On the other hand, this monetary burden only helps to establish the authority of sites that properly implement HTTPS.

How One Louisville SEO Company Helped me Teach Thousands about Survival

by Ladon1938 @ The Self-Sufficient Blog

As a serious disaster prepper and survival instructor it’s been my main focus to not only ensure that I’m ready in case something serious happens to our country, but that I can help as many other like-minded people prepare for disaster as well. That’s why I started blogging and creating online tutorials for preppers around […]

The post How One Louisville SEO Company Helped me Teach Thousands about Survival appeared first on The Self-Sufficient Blog.

Will Solar Eclipse Affect Your Website’s SEO Rankings?

by Siraj Hudda @ Hudda Infotech SEO Expert | Web Design Services Company

The post Will Solar Eclipse Affect Your Website’s SEO Rankings? appeared first on Hudda Infotech SEO Expert | Web Design Services Company.

7 Reasons Why SEO is Critical To Your Online Success

by Russells Group @ Russell's Group

In Today’s Competitive Market, SEO is More Important Than Ever! Having an online presence impacts the success of your business and search engine optimization (SEO) plays a very important role in your online presence reaching its potential 1. Makes your website more visible and increases your organic search rankings – […]

The post 7 Reasons Why SEO is Critical To Your Online Success appeared first on Russell's Group.

Launch of 2013 with Latest Search Engine Market Shares

by @ Louisville Web Design News | Logic Media

Based on the latest Compete, seoMOZ, Nielsen-Net and Alexa search engine traffic analysis, Google yet again has a slight gain in market share on both national and global levels, while Bing’s market share increased slightly at the expense of Yahoo’s loss.

Here is the summary of the United States Search Engine market share and its change from one year ago:

  • Google – 86.3% - increase of .03%
  • Bing – 7.3% - increase of 2.15%
  • Yahoo – 3.1% - decrease of 5.13%
  • Facebook – 1.4% - decrease of .18%
  • Ask.com – .08% - almost no change

What is interesting to notice is that Bing experienced an increase in traffic and Yahoo took a significant hit. With attempts to compete in the search engine market share war, it looks like Bing’s marketing efforts with their “Challenge” campaign might have had a positive outcome toward their market share gain.

Another interesting observation is the decrease of Facebook’s market share over the year. Despite their attempt to compete for search engine revenue dollars and all the hoopla of them going public, one would think Facebook would be able to gain a bit of market share over the year, not loose it.

From the business marketing stand point on search engines, yet again these numbers reinforce the importance of being optimized for and on Google, and making sure to at least cover all the important bases with the other search engines.

If the predicted trend continues year after year, Google will continuing to monopolize the search engine market share with the likely outcome of completely pushing the others out of the game. Unless Yahoo and Ask.com wake up one morning with an epiphany, their existence in the search engine world will soon vanish.

Top 7 On-Site SEO Recommendations

by DPadmin @ Guardian Owl Digital Boutique

This article contains some of the most useful, on-site SEO recommendations. Learn more about what you can tweak on your website in order to improve your SEO ranking. Create Long and Unique Content There is a saying that “content is king,” which refers to the importance of quality content for SEO optimization. Unique content that […]

The post Top 7 On-Site SEO Recommendations appeared first on Guardian Owl Digital Boutique.

Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes

by DPadmin @ Guardian Owl Digital Boutique

Competitive research is an important part of any SEO program — after all, it’s a zero-sum game that we’re playing. However, there is often a tendency for companies to become fixated on what dominant competitors in the marketplace are doing. The assumption is that because they’re getting the most SEO traffic, they must be doing […]

The post Don’t follow the leader: Avoid these 5 common e-commerce SEO mistakes appeared first on Guardian Owl Digital Boutique.

Louisville SEO company | Looking to beat the competition?

Louisville SEO company | Looking to beat the competition?


Seofix

Looking for local or international SEO? We provide you with competitive services as much as any Louisville SEO company - contact us today and get ahead!

SEO: What to Base Content Decisions On | Practical Ecommerce

by DPadmin @ Guardian Owl Digital Boutique

Content is the first thing that comes to mind with search engine optimization. There is a process, however, to creating and optimizing strong content. The process involves four separate tasks: data analysis, programmatic optimization, content creation, and manual optimization. These tasks are often performed by three teams: SEO, marketing, and IT. This article covers the […]

The post SEO: What to Base Content Decisions On | Practical Ecommerce appeared first on Guardian Owl Digital Boutique.

Louisville SEO - Targeted Online Marketing - Hatfield Media

Louisville SEO - Targeted Online Marketing - Hatfield Media


Hatfield Media

We work with business owners to develop content-rich strategies that reward visitors. Search engine optimization is about providing unique content which is relevant to search.

Louisville Stoneware

Louisville Stoneware

by admin @ Video Production & Internet Marketing | Force Media

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Makespace!

Makespace!


Makespace!

Makespace! is Louisville, Kentucky's best web design company. We offer full website, branding and logo design, internet marketing and more. Get started today.

SEO Louisville, KY, Local, Web Design, Internet Marketing Services

SEO Louisville, KY, Local, Web Design, Internet Marketing Services


One Thing Marketing Louisville, KY

Louisville, KY SEO, web design, & internet marketing services for local businesses. Get found by local customers searching for your services by improving your company’s online visibility.

JML Infotech

by Sean H. @ Design Web Louisville

Design Web put together a great website design for JML Infotech that reflected his business perfectly and displayed all of his services.

The post JML Infotech appeared first on Design Web Louisville.

Search Engine Optimization | Search Engine Marketing | SEO SEM

Search Engine Optimization | Search Engine Marketing | SEO SEM


Video Production & Internet Marketing | Force Media

Search Engine Optimization (SEO) is very important in achieving a position one on page one of a Google search. We offer Free SEO consultations t take improve your site.

Louisville SEO Pro - Agency Compile

Louisville SEO Pro - Agency Compile


Agency Compile

Created in 1999 by Pile and Company, Agency Compile is a website for marketers looking to find their next agency partner or simply research the agency landscape. Search over 2,600 profiles to see the creative, cases and news from the industry’s leading agencies.

Tools Of The Trade #1 - 1Password

by @ Louisville Web Design News | Logic Media

The nature of our job (web design, SEO, and online marketing) is unique in ways that were unimaginable a decade or two ago. We have tremendous flexibility in how and where we work, and even the methodology we use. Results are expected, as always, but it is now, more than ever, our own burden to define our work process and the tools we use to accomplish it. Certain software and services have proven themselves over time to be surprisingly useful and save us time, money, effort, or stress. This is the first article in what I am hoping will be a recurring segment about the tools that we use to do our work.

Several aspects of our work require us to deal with login information for various sites. We frequently maintain client logins for google apps/gmail, google places, content management systems, email newsletters, online directories, web servers, and countless other online services as a service to our clients. These logins are often sensitive—a good deal of trust is placed in us to hold this information. Maintaining hundreds of these accounts used to be complicated.

Enter 1Password. I learned about this software from a podcast, and have seen it recommended on several high-profile sites. Basically, 1Password is an intelligent password management system with integration into various web browsers. It allows us to maintain a large set of accounts and passwords in a secure, but very efficient and easy to use manner. While most modern browsers have a password manager of some form that may suffice for lighter use, when you do a large amount of cross-browser testing, a tool like 1Password really shines.

Besides passwords, the program can store software serial numbers, credit card information, personal information, server accounts, and even arbitrary notes, all secured. It's a one-click process to fill out a shopping card address/credit card form.

Since we have a few people working on the same projects, we discovered that 1Password can even sync over Dropbox. Adding a new password on one computer will push it to all other synced computers in seconds! The iPhone and iPad applications also sync, so you can have access to your private information wherever you go. Gone are the days of separate lists of passwords all out of sync and out of date.

1Password is one of the first things I install on a new Mac, and it's hard to imaging what we did before. I highly recommend it to anyone who has struggled with password or account maintenance.

Website Design and the Google Hummingbird Update

by @ Louisville Web Design News | Logic Media

With Google’s latest algorithm update "Hummingbird" making news around the web, our company has received a few good questions from our clients about the update's effect on their website, website content and specifically their Google search engine rankings.

Considering the effects of Google’s previous algorithm updates such as Panda and Penguin, a fair question on everyone’s mind is "What type of change will this update bring to my website rankings? And considering the algorithm changes from this update, what should be done differently with the website and SEO efforts going forward?

Thankfully, despite the media attention of the update and Google themselves calling it one of their biggest algorithm changes, the update itself doesn’t bring significant change to SEO efforts when compared to Panda and Penguin.

Unlike previous updates that focused on reducing ranking of websites that included Web spam, the Hummingbird update focuses on improving the semantics for the algorithm itself through better content awareness and the visual help of Google’s Knowledge graph.

What is Knowledge Graph?

Upon a user's search for specific topic or category, Google search results may now (and have been for couple of months) include the knowledge graph (see header picture above). A visual carousel of items and/or businesses related to the user's search now appears above the paid and organic searches on the first results page and will allow users to further engage and explore their topical search results with in-depth category classifications, better results and visual interpretations.

In Google’s video example explaining the graph, individuals searching for museums in a specific city will be able to browse the knowledge graph consisting of the specified area's museums and in-depth categories related to the "museum" search term such as artists or works of art associated with a particular museum or museum topic.

From a more business-related standpoint, the Knowledge Graph will effect the display of popular “location” searches for commercial businesses. Of particular note are Restaurants, Bars, Art Galleries and other Local Attractions and Venues that in the past might have been categorized in the map display of Google’s “Places” feature that was discontinued some time back with one of their earlier updates.

With the Hummingbird update being in full effect for several months now, businesses who are seeking to maintain and improve their existing search engine presence and rankings should once more ensure their business's proper registration with the Google+ service, proper set up of their business page, and location extensions on the site. Regardless of the importance of other SEO efforts, the latest update further instills the importance having a proper presence and staying active on Google + with proper a business page set up, and Google's own SEO advice continues to be produce high quality content. With this in place, the Hummingbird update should not seriously effect any other business rankings for relevant keyword terms.

However, with all this being said, even though the Hummingbird update doesn’t throw many new unpredictable wrenches into the mix of SEO, Google still continues to make algorithm changes and new algorithm releases under their existing Penguin update, with ongoing effects to the keyword term rankings of everyday businesses, their SEO efforts and Google’s perceived Web spam efforts.

Online Reviews: Why Your Local Business Needs Them (and How to Get More)

by Dan Skaggs @ One Thing Marketing Louisville, KY

Warning! While you are reading this, someone is talking about your business. Someone is sitting down right now to tell their friend, co-worker, or family about their recent purchase, how your product works, or what they think of your service. Of course, this is nothing new. For generations, word of mouth has been one of the most reliable ways to build...

The post Online Reviews: Why Your Local Business Needs Them (and How to Get More) appeared first on One Thing Marketing Louisville, KY.

Networking Tips and Tricks

by Drunken Money @ Drunken Money

Ann Marie Kelly, Executive Director of the Young Professionals Association of Louisville (YPAL), gives us her best networking tips and tricks: Ever gone to a networking event and not known what to say? Ann Marie gives teaches us awesome networking tips and tricks so you […]

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How Much Does SEO Cost?

by Hink @ Search Sharks

How much does our SEO services cost? This is a question that is constantly searched for with no definitive answer. The reason why you will not find a clear cut answer to how much SEO costs is because no 2 projects are ever the same. That is why you must fill out our discovery application […]

Element After 502 Podcast Ep01 – In Person Marketing

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

This is the first episode of the Element After 502 Podcast. A podcast from the Heroes at Element 502 on Marketing, Business Development, Web Design and Development and all the heroics we do at our online agency for our partners. In this episode we discuss with Bill Reynolds and David Rockey about in person marketing and … Continue reading "Element After 502 Podcast Ep01 – In Person Marketing"

Web Design Louisville | Digital Marketing Agency | Element 502 | Element After 502 Podcast Ep01 – In Person Marketing

Linda Schuster featured on StyleBlueprint

by Josh Hampton @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

By Heidi Potter, StyleBlueprint Photo by Adele Reding “Linda Schuster is tiny, but don’t let her stature fool you. Her marketing firm, Quantum Communications (or Q the Agency), services clients such as Brown-Forman, The University of Louisville and YUM! Brands, just to name a few. This woman is connected and committed to Louisville. Running her portfolio and raising a family definitely keep her on her toes, but this self-proclaimed foodie always manages to try the latest local restaurant. Welcome today’s FACES profile, Linda Schuster. What made you decide to go into public relations as a career? I was an accounting major in college and bored to death working in an accounting firm my junior year. So I called my dad and said I was switching majors! I decided to do an internship at an agency in Austin for fun. I loved it and here I am. How long have you owned your own business? 21 years What kind of advice would you have given yourself 20 years ago? I don’t think anyone can tell you what it’s going to be like to own your own business. It’s both rewarding and frightening every day. Mostly rewarding. I guess I would say get […]

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Twelve Strategies to Inform You are Suffering From An Obession With Seo wellington.

by RObert24 @ Frutta La Viva Internet Marketing Tips and Guide

Top SEO Tips To Improve Your Website Visitors When you be a little more experienced with SEO, you are going to know that seemingly tiny changes will make for further good results. If you want to learn more about SEO, please read on to discover what you should know about boosting your visibility in the […]

HTML 5 and SEO

by louisvillemarketing @ Louisville Marketing

As a Louisville SEO company and expert, we think you are most likely interested mainly in the changes in the HTML 5 specification, which will affect your website. Here are some of them: Improved page segmentation. Search engines are getting … Continue reading

Bluegrass Indoor Karting

by Hatfield Media @ Hatfield Media

Bluegrass Indoor Karting is the best indoor racing facility in Louisville Kentucky.  Equipped with top-performing cars with top speeds exceeding 40mph, this is not the go carts you grew up with.  Helmet and neck-guard required!  As the agency of record ...

Read More

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The new face of yahoo

by @ Louisville Web Design News | Logic Media

It’s not that the world of search engine optimization and search engine marketing needed any more complication and caveats. With Verizon’s purchase of Yahoo, the SEO world has received yet another level of complication and confusion.

Yahoo, in the previous years, has partnered with Google to display Google ads through display networks. In addition to Google, they have also partnered with Yext on their directory management services in hopes of gaining revenue there. And in recent years, launched the new small business subsidiary of Yahoo called Aabaco Small Business for their small business directory and marketing services, which is expected to merge in with Verizon in first quarter of 2017.

The convoluted and unnecessarily complex subsidiaries and small business portal changes make it almost impossible for the average small business to optimize their company profile and property register their websites with the company.

In addition to all the complication with Yahoo’s subsidiaries and partnerships, Verizon has it’s work cut out for them. Considering that Verizon already owns the former AOL’s small search engine market share, it is now facing the task of merging the two search engines into one.

Of course, Google still holds the vast majority of the search market share, so Yahoo’s new acquisition still has very little effect on the primary SEO efforts for marketers such as ourselves. However, questions still stand for what will happen to Yahoo’s existing small percentage of the search market share and how complicated the process will be on simply registering small business listings on Yahoo’s/Abacco’s/Verizon’s directories.

SEO: 10 Things Every Small Business Should Do

by DPadmin @ Guardian Owl Digital Boutique

Search engine optimization isn’t always much fun for small businesses. Aside from having to compete with your closest rivals, you’ve got those industry leaders hogging up page one of results. To make matters worse, organic results are getting pushed further down the page, leaving less space for the little guy. These are the challenges small […]

The post SEO: 10 Things Every Small Business Should Do appeared first on Guardian Owl Digital Boutique.

2017 SEO Strategies & Trends

by brownie @ Crosby Interactive

SSL Certificates

by Sean H. @ Design Web Louisville

Have you had a pop up saying “Insecure Connection” or received an email warning saying that Chrome will show security warnings on your website? You need an SSL certificate! You can usually contact your hosting company, and, for a fee, they will install a new SSL certificate for you. What is an SSL Certificate? SSL […]

The post SSL Certificates appeared first on Design Web Louisville.

SEO in a Nutshell - Drunken Money

SEO in a Nutshell - Drunken Money


Drunken Money

Have you wanted to improve your website's SEO? In this episode, we team up with SEO pros to learn about SEO in a Nutshell!

6 SEO Trends That Will Influence Your Content Marketing

by DPadmin @ Guardian Owl Digital Boutique

In the world of marketing, there are plenty of trends for leaders to stay on top of. From PR trends that affect their branding on a larger scale to the content marketing and social media tools that affect their day-to-day communication, leaders have a lot on their plates. I hate to be the guy who adds to your list, […]

The post 6 SEO Trends That Will Influence Your Content Marketing appeared first on Guardian Owl Digital Boutique.

Boost Your Company’s Reputation… Or Else

by Dan Skaggs @ One Thing Marketing Louisville, KY

People talk. Wonder what they are saying about your business? More than 25% of a company’s market value comes directly from its reputation. Whether you’re a local business or a multi-industry conglomerate, your reputation plays a major role in your company’s success. But just how important is reputation management to your business? Infographic by WebpageFX

The post Boost Your Company’s Reputation… Or Else appeared first on One Thing Marketing Louisville, KY.

How To Build Lists T rough E-mail Marketing

by Jeremy Cissell @ Louisville I.T. And Telecom Specialists

The post How To Build Lists T rough E-mail Marketing appeared first on Louisville I.T. And Telecom Specialists.

Fiber Optic Backbone Louisville | Structured Cabling Company

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Louisville Fiber Optic Network Do you need us? Call 1-888-980-4738 In the telcos, singlemode fiber is used to connect long distance switches, central offices and SLCs (subscriber loop carriers, small switches in pedestals in subdivisions or office parks or in the basement of a larger building). Practically every telco’s network is now fiber optics except […]

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Where Did the Ads Go? Google Removes Right Side Ads | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

You likely don’t have time to sift through the inner workings of the Web searching for the most relevant digital marketing news. That’s fine, you don’t need to do that. Luckily, we’ve compiled seven articles throughout the last couple weeks that grabbed our attention. Check them out. SEO/SEM 5 Ways to Increase Local Online Exposure As local search continues to factor in to the decision-making process of consumers and inevitably plays a part in deciding which...

The post Where Did the Ads Go? Google Removes Right Side Ads | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

Is Your Online Marketing Meeting Your Customers’ Needs? | Friday Finish Line

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Customer satisfaction is largely based on whether you’re meeting consumer needs or not. Is your online marketing strategy doing the trick? This week, we rounded up seven articles that could help you cater your digital marketing tactics to online customers. SEO Google Experiments with Business Cards and Google Posts Recently, Google released an experimental feature that will allow businesses to publish content directly to Google. This content will then appear on the search engine results...

The post Is Your Online Marketing Meeting Your Customers’ Needs? | Friday Finish Line appeared first on One Thing Marketing Louisville, KY.

Kentucky Wireless Network Installers

by Jeremy Cissell @ SEO – Louisville I.T. And Telecom Specialists

Wireless Network Installers Louisville Kentucky Call today for upcoming projects we can help you with. (888) 980-4738 or email me directly jeremy@isetservice.com Are you feeling confined by the limited flexibility of cables and cords at your business? ISET Communications can help you break loose from those constraints. The added flexibility and mobility a wireless network […]

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Kentucky NEC SV9100

by Isetservices @ Louisville I.T. And Telecom Specialists

Kentucky NEC SV9100 Phone System for Small to Medium size Business The perfect solution for small to medium sized businesses that want to grow their organisation and be competitive in the marketplace. The NEC SV9100 Telephone System is for small to medium businesses that wish to take full advantage of what VoIP, IP Telephony and […]

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Visual Search: Looking Beyond Image SEO Marketing

by DPadmin @ Guardian Owl Digital Boutique

The future of search is visual, whether it’s on Amazon, Pinterest, or Google. Learn what this shift means for SEO and how to adapt. I want to tell you a story about a young Google algorithm. He was born blind, in a world where a picture is worth a thousand searches. This little algorithm had […]

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Force Media Video

by admin @ Video Production & Internet Marketing | Force Media

The post Force Media Video appeared first on Video Production & Internet Marketing | Force Media.

Search Engine Optimization | Louisville, KY | 301 Inter@ctive

Search Engine Optimization | Louisville, KY | 301 Inter@ctive


301 Interactive Marketing

Offering Search Engine Optimization to companies in need of 1st page rankings for their products and services. Contact us today for a Free SEO Analysis.

Custom Web Design vs. Template Layouts

by @ Louisville Web Design News | Logic Media

Recently, one of my clients asked me a question regarding a web design service company that was attempting to sell him a $90/month website package that allowed him to make unlimited changes to the website himself at “no additional” cost.

Considering the vast number of companies providing a wide range of web design products, it’s hard to truly compare apples to apples if you’re not sure where and what you should start comparing.

Based on that question, I’ve decided to write a brief series of articles to address the issue, clarify some confusion and provide web site shoppers a baseline to start with when considering what web design option best fits their needs.

First, it’s important to consider what type of website you’re looking for. Basically there are two options to choose from, custom web design or template layout.

A template website consists of a pre-developed page layouts that allow web designers to make new pages with a similar design and style by simply inputting a client’s specific information into the pre-designed layout. Functionally, there is nothing wrong with template websites, but some disadvantages do exist. One of the major disadvantages is that the template sites are not unique, and there is nothing preventing your competition from buying the exact same “template layout” and designing a website similar to yours. Also, these websites often consist of table-based layouts instead of CSS, which caries design limitations and can hurt SEO/lead generation efforts. Due to the un-unique nature of the product, template layouts are generally sold at lower cost.

Custom websites are designed based on the unique needs of each client and the actual layout, design and development of the site reflect the client’s preferences, coincide with existing marketing materials and the overall scope of their business. Custom websites are designed from the ground up and coded from scratch, using various programming languages like HTML, CSS, and JavaScript just to name a few. They frequently have server-side components that allow websites to run advanced functions such as calendars, blogs and other custom software. Properly done custom websites are not table-based and generally generate better SEO/lead generation results. Due to the custom nature of the product, these websites take longer to produce and generally cost more then template layouts.

In the long run, when compared to the polished look of the design and superior lead generation, custom sites actually generate a better return on investment. At Logic Media we specialize in custom website design and focus on providing our clients with superior design and lead generation solutions.

Writing CSS in WordPress

by Jason Davis @ Web Design Louisville | Digital Marketing Agency | Element 502

Writing CSS in WordPress isn’t much different that for a static HTML site. The main difference is being familiar with how WordPress dynamically outputs classes and why. There’s a saying that I like about CSS and writing code for websites. Make it classy. For example, if you style a widget, using the ID of the … Continue reading "Writing CSS in WordPress"

Web Design Louisville | Digital Marketing Agency | Element 502 | Writing CSS in WordPress

How To “Strong Arm” Local Rankings In 2017 Safely

by Hink @ Search Sharks

If you are looking to do SEO to a brand new website, then this is the most important article you will read all day, sit down and pay attention! First off, if you think you are gonna rank your brand new website anytime before the next 6 months it’s time to get realistic expectations. Google […]

Relevant Content

by SEODESIGN @ SEO Design Company

What seems to be the most important thing today in search engine optimization? Content! From my experience the search engines are out there crawling websites trying to find what people are looking for. Yeah, there might be a couple of tricks, techniques and secret formulas, but more and more those are going by the wayside. […]

The post Relevant Content appeared first on SEO Design Company.

What do you need to know about business promotions on social media networks.

by @ Louisville Web Design News | Logic Media

The marketing industry is always trying to find new and exiting ways of business promotion, and lately, social network promotions have become the latest hype in the industry. Social networking channels such as Facebook, Twitter and LinkedIn, just to mention a few, have presented companies with opportunities to have a direct communication channel with their clients and customers while creatively handling their PR. However, as important it may be to have a presence on these sites, social media should never replace or act as a primary web presence for any company. Social media can act as a powerful tool toward business promotions only if it is paired with other online marketing methods.

It is always important to target potential leads and clients when they require your type of service and expertise. Social advertising media tend to act as a passive sources of advertising that usually appeals to each individual's interests, while other online marketing efforts such as search engine optimization and search engine marketing appeal to individual's at their time of need. SEO and SEM techniques, therefore, ensure that your company's exposure is maximized at the time when a potential client is ready to make a buying decision.

Source: http://www.reencoded.com/2009/12/11/social-media-isnt-enough-why-you-need-a-dedicated-web-presence/

Stock Photography or Photo Shoot?

by Jim Miller @ Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky

Every new creative project has its challenges. What’s the theme going to be? The tone? What do we need to say and what’s the best way to say it? And among all those decisions (and a thousand more) is another one we make on nearly every project that requires visuals—do we need a photo shoot or will stock photography (licensed, pre-shot photos) suffice? Below you’ll find an overview of the benefits and drawbacks of each. Easy & Affordable Two of the biggest benefits to stock photography are price and availability. Stock is usually relatively affordable when compared to the larger cost of a photo shoot, which requires a professional photographer, art director, and many other expenses. Stock is also available to buy on the spot. There are dozens of stock photo companies on the web that offer high-quality images around the clock for download. There’s a lot of great stock out there to choose from. Every day it gets easier to find very artistic and stylish stock images. In fact, you’d be surprised by how many well-known brands use it in their advertising. It’s all about finding the best image for the concept at hand. A True Reflection of Your […]

The post Stock Photography or Photo Shoot? appeared first on Quantum Communications | Advertising + Marketing Agency | Louisville, Kentucky.

What Is Search Engine Optimization Seo

by Hitting The Number @ HittingTheNumber.com

SEO is an acronym for "search engine optimization" or "search engine optimizer." … Google Webmaster Guidelines; Google 101: How Google crawls, … Search Engine Optimization Positioning Seo Tools Website The SEO Tools is a bundled collection of best seo tools website. We offer all for free of charge, such as Plagiarism Checker, Backlink Checker, Keyword […]

ONLINE MARKETING, SEO, PPC Company – Promatix

by Trey @ Knoxville SEO & Online Marketing | Marble City SEO

3 Essential Reasons To Update Your Business Website

by Garrett Bonistalli @ One Thing Marketing Louisville, KY

Rarely do we ignore important assets by allowing them to go neglected for extended periods of time. A business website shouldn’t be any different, especially considering that most buyers shop around and read about a company’s products and services before making a purchase. Given the fact that online research has become a focal point of the buying process, website maintenance and upkeep is critical to ensuring that your company’s site has relevant and up-to-date information...

The post 3 Essential Reasons To Update Your Business Website appeared first on One Thing Marketing Louisville, KY.

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